You can think of advocacy marketing as word-of-mouth marketing in the digital age. The Brand Ambassador Position Day-to-Day Job Duties: Represent the cannabis brand at scheduled pop-up events, trade shows, local dispensaries, budtender training, conventions, and local events. The platform allows you to measure ROI by tracking URLs easily and find out which campaigns drive more sales. Brand ambassadors are advocates who represent a company by distributing information about it to the public and answering customer questions. Really easy way to manage affiliates at scale, Content library connects directly to affiliate websites (edit locally, advertise globally), Not easy to organise influencers/affiliates according to performance, Best for: Medium to Large Size E-commerce brands. What Is A Brand Ambassador? And Why You Need One - Lead Genera We would like to invite you to become a brand ambassador for our company! Each individual will have a unique journey during which they will complete unique challenges to reach the next level. We'll be in touch shortly. Push the brand mission, and educate consumers and retailers about the brand. Ambassadors Gallery - Toon Boom Animation Refersion lets you set up payment incentives in many different ways. Promotes the companys makeup products through sponsored posts, and may also run paid ads on behalf of the brand. We would give you [insert the commission here]. In the end, you get a ton of high-quality content created for you, at the fraction of the time it would take using traditional methods. In this article, we provide an in-depth definition for what is a brand ambassador and why brand ambassadors are important to your business. For this reason, brand ambassadors can provide powerful testimonies that lead to brand awareness and conversions. Look out for a Welcome email from us shortly. The first and most important part of an ambassador program is identifying people who could be converted into brand advocates. EveryoneSocial gives you a comprehensive picture of your program. There's room for more detail. The ambassadors will receive the support they need to set up activities on campus as well as be involved on social media to market the brand over a three-day training period. 2 DISCOVER A PAWZ MINI MISSION Their job is to turn people who are . Curated product every quarter - Sending products to an ambassador also ensures they can provide much-needed feedback and write honest reviews. You can see that they added the SM Global Shop . Free Brand Ambassador Cover Letter Example | MyPerfectResume It is imperative that brand ambassadors know your product and brand history. In order to become a Brand Ambassador you must be a good fit for our program, be over the age of 18, and have a PayPal account. They are asking for and need a sound proposal that answers the who, what, when, where, and why of a brand campaign. When it comes to finding the best promoters for your brand, dont forget to think of your own employees as ambassadors. Q. We love your posts on [insert topic that relates to your brands purpose]. New customers acquired through their ambassador program spend hundreds of dollars annually. Use these tools to create and mobilise your army of brand ambassadors and take your marketing to the next level. The font subfamily is Regular. Your ambassadors complete missions (tasks you set) through a gamified app in return for cash, gift cards, or free products. High Performing Ambassador Program Examples | BrandChamp Promotes a favorite makeup label on social media on an informal basis. Use these customizable templates to make a great first impression when you pitch! But an influencer marketing strategy will differ from a brand ambassador program in a few subtle ways. No matter who you recruit as a brand ambassador, its important to equip them with plenty of product information and assets. Companies organize brand ambassador programs to spread recognition and increase revenue through conventional word-of-mouth marketing and social networking. The ideal brand ambassador is different in every business and company. The Silver, Gold, and Platinum plans cater to larger programs and offer more features. }, Their social media friends or followers know that the person uses the product they support regularly and not only for the rewards from that brand. This tool also has a built-in analytics feature that lets you keep track of all ambassador activities. Boston - Brand Ambassadors You can make a shortlist of influencers to approach, or you might put out a call for social media brand ambassadors. Brandbassadors platform acts as a single place to manage all your ambassador community data, activities, and communication. Running a brand ambassador program is a good way to turn your loyal customers and employees into brand advocates. Presents an authentic and trustworthy message that will resonate with followers. You can create a custom branded signup page and activate your existing customers and fans. How I Made 14k Dropshipping By Having A Brand Ambassador Program Templ Given how broad the brand ambassador umbrella can be, it can be tempting to cram a lot of ideas and ideal partners into your approach. Youve built rapport with them long before they agreed to become an official brand ambassador. It helps you maximise the reach of your. A brand ambassador contract is a legal agreement between a company and an individual who agrees to represent the company and its products or services. Managing brand ambassadors is not only a challenge for eCommerce enterprises. For more flexibility and the option to exercise greater control, look at the Basic ($200/mo) and Pro ($300/mo) plans. Instead, the brand will gather positive testimonials, produce content and promote it to their own audiences. Launching an Ambassador Program as part of your brand strategy helps create greater awareness not only for your association, but also for the individual ambassador and for your industry. For example, Brand Ambassadors plans start at $499 per month, while Mobilizes starter plan costs $799 per month. What makes programs successful? A brand ambassador (sometimes also called a corporate ambassador) is a person engaged by an organization or company to represent its brand in a positive light, helping to increase brand awareness and sales. The tool is very flexible and doesnt lock you into a one-size-fits-all approach. Not only do ambassadors bring new customers your way, these new customers are usually a great product fit and end up as a lifelong customer. You can manage thousands of ambassadors and track your progress, engagement, and revenue in real-time. We're currently accepting applications from residents of the US, Canada, and Europe! 6 Email and Instagram DM Templates for Influencer Outreach - Statusphere This software doesnt just help you run a brand ambassador program but also helps you form long-term relationships with your customers. Additionally, theyre typically rewarded in some way for their efforts. Of course, there is little point in having employees as brand ambassadors if you dont keep track of how their posts perform. Nolan could easily handle over 400 brand ambassadors that created 5,000 pieces of user-generated content contributing 5 figure a month of measurable referral sales. How to Build an Ambassador Program for Your Association - ASAE More than 1,000 social media posts, comments, and shares, Inner Fire Brand Is Another Great Example Of A Successful Ambassador Program. For example, an outdoor adventurer is a great ambassador for a hiking gear brand, and a popular chef is a reliable ambassador for a food product. Brand Champ co-founders owned one of the leading yoga marketing agencies. To make things quicker, consider using some specialty software (mentioned in the next section)to automate the process. Heres a list of 15 of the best brand ambassador software solutions and tools that you can use to run successful brand advocacy programs. A brand ambassador gets hired by a business or organization to assist and promote brand recognition and increase sales. A brand pitch deck should be no longer than 10-15 pages. The team decided to invest in ambassador management platform. Spreads the word about a beauty brand to fellow students. Brand Ambassador Contract Template. Successful brand ambassador programs should be made of people that are already interested in your companys product and want to advocate it publicly. Wed like to invite you to become a part of our brand ambassador program! Amaris hosted an event table to raise awareness about the Sephora Collection brand and distribute samples to fellow students at Syracuse University. Each year, we select 50 ambassadors who advance the craft of animation using Toon Boom Harmony or Storyboard Pro. Earns money, free or discounted products and additional social media exposure for their efforts. Demonstrates the value and features of your products and services in fresh ways. Brand Ambassador Proposal Template | Proposal Templates | Indy Another big brand that uses micro and middle influencers and their customers for promotion is, Kaged Muscle Brand Ambassador Program Example, Health and wellness brands are still on the rise, and, KM marketing manager Nolan Heyer used to track their, Time spent managing ambassadors decreased by 70%, More than 500 product reviews on 3rd party marketplaces, Skirt Sports Is a Great Example of a High Performing Brand Ambassador Program. 3. Starting with a focused, small-scale program is a low-stakes way to see how you can leverage brand ambassador partnerships to build your business. Brand Ambassador Resume. Are you looking for brand ambassadors but dont know how to reach out? Since the brand ambassador category is relatively broad, its worth noting how it relates to other types of influencers and advocates. We are in an e-commerce explosion, and when the average person spends almost t. on social media, user-generated brand content is incredibly valuable. Brand Ambassador is the Must-Have Cannabis Career | Leafbuyer Their positive spokespersonship is intended to boost brand awareness and help convert new customers. One of the issues they had was managing brand ambassador programs manually and spending more than 30 hours monthly on running ambassadors, following their performance and issuing rewards. Dont miss these examples of brand ambassador programs, curated to inspire you! Enough was enough, and the team convinced their customers to pay for the development work in exchange for a lifetime license for what would become Brand Champ. Moreover, it also lets you measure the performance of your ambassador program by tracking key metrics. However, brand advocates are usually enthusiastic, engaged fans rather than paid partners. In exchange, [insert the requirements they have to fulfill]. Roberta . Font style Ambassador Script The font style may vary depending on the letters chosen. Its only natural for people trust the opinions and recommendations of someone whos used a product far more than a company ad. Of course, your target audience knows that an employee advocate has a different perspective than an outside brand ambassador, given their more intimate relationship with the company. "label": "Ihre Nachricht", It provides you with custom reports and insights into your programs performance. We understand developing the right message can be difficult, but it gets 10x harder if youre not even sure what program will work best for your company. If you don't see it come through, check your spam folder and mark the email as "not spam. hamp with their Amazon account and Shopify stores, which made the process of approval for new applicants much easier and enabled a real-time view into referral sales from each ambassador. If you want to know what an effective brand ambassador marketing strategy looks like, youll need to articulate what success means to you. This is a great way to see your brand in a new light and ultimately bring in more traffic. Customer reviews, referrals, and stories are just some of the tools that you can equip them with to advocate your brand. We have been following your profile on [insert social media platform] and love your posts on [insert topic about their posts that also references your feed]. How to start a brand ambassador program from scratch Another challenge was a lack of insight on metrics, and the impact the brand ambassador program had on marketing and sales. What Makes a Great Brand Ambassador? - Event Marketer Google Lens X Project Witness Brand Ambassador Script A post shared by Rosie The Londoner (@rosielondoner). We are in an e-commerce explosion, and when the average person spends almost two hours a day on social media, user-generated brand content is incredibly valuable. You can provide them with resources to help them with brand advocacy and reward them for their efforts. Its a challenge to get yourself out there and even more difficult to be everywhere you want your brand to be. Arguably the biggest benefit of working with brand ambassadors versus influencers is that ambassadors require less hand-holding. He is a famous personality and appointed as the brand ambassador of Swachh Bharat Abhiyan. Invite referrers, offer different types of rewards, run competitions and more with Referral Factory's features. Twitter: $4.29. "submit": { Appears in ad campaigns across print and digital media and attends promotional events. Have you created a company hashtag thats been used by any notable people in your audience? A brand ambassador, also known as a corporate ambassador or influencer, is a professional who increases awareness of a brand by publicly representing the company and its products or services. The platform keeps all your company content in one place, including important company news, content created by colleagues, and social posts from your brand. Excellent verbal and written communication skills. If they get excited about it, the consumers will get excited about it. Brand ambassadors give new customers a reason to trust you. Outgoing college brand ambassador with 2+ years experience on university campus promoting energy drinks in dorms, fraternity houses, and in the cafeteria. Whats more, is that you dont need to worry about software development or hosting. Staff checks in via mobile and is GPS . It comes with native integrations with HubSpot, Intercom, and Salesforce, as well as a collection of Zapier Zaps. Refersion is an affiliate marketing network that has expanded its services to include other types of people with whom you can work to sell and market your products. Affiliate Brand Ambassador Email Template: My name is [insert name here] and Im with [insert company here]. As the saying goes, a rising tide lifts all boats. Since ambassadors are already fans of your products, they can help spread awareness of your brand in an authentic way and ensure it is well-received by potential customers. This activation features the stories of six individuals who were incarcerated as children and youth. Another big brand that uses micro and middle influencers and their customers for promotion is Lululemon with more than 1,500 brand ambassadors. Create a sharing experience advocates want to be a part of, Our team is here to help you design, connect, launch, and optimize. One example is Victoria Kimani, a famous singer and songwriter from Kenya. Thinking about building a team of brand ambassadors? Moreover, it can integrate with your CRM, marketing automation, and social media platforms to provide performance analytics. BRAND AMBASSADORS - Sonia Roselli Beauty Shes not directly selling the product. Plus, if you consider the sales your brand ambassadors are likely to generate through word-of-mouth recommendations, ambassador software is an even smarter choice. This type of software lets you search for people who have shared and engaged with your brand or products, and see who is talking about you online. "Feedback, whether negative or positive, is really important to me. You can use it to create a detailed points-based referral and rewards program that you can ask your brand ambassadors to enrol in. Plans start at $95/mo for the Starter plan. You can then assign simple challenges and tasks for them to do. Zuberance is a tool that helps you form your network of brand ambassadors, keep them engaged, and leverage them to your advantage. The brand ambassadors in India exhibit The Companies image, demeanor, values, and ethics Also Check: List of Brand Ambassadors in India in Hindi ( ) Refersion helps brands build vast affiliate marketing networks, simplifying management, reporting, and training. We would like to invite you to become a brand ambassador for our company! A Brand Ambassador is someone who helps to promote a company's products, messaging, and image. Or, as with the case of Orangetheory Fitness coaches like Kate Howe, employees might share a mix of branded content and original posts. Brand ambassadors are promoters that their social media circle trust. Brand Ambassador Requirements: Bachelor's Degree in Marketing or related field. These people are your brand's biggest fans and have integrated your brand and products into their identity. } Additionally provide as much information as possible about the timeline, expectations and compensation. For instance, if youre looking to attract informal brand ambassadors on social media, let them know they can share an exclusive referral code to their followers in exchange for some special perks like free products and an invite to a VIP event. With an end-to-end solution like BrandChamps ambassador software tracking and managing, application becomes easy, and the same applies to track their social media or blog posts, rewards distribution and other managerial activities. You can first start by identifying people who could be converted into brand ambassadors. 3 Key Benefits. Brandbassador provides a platform where you can build a community of your loyal customers, followers, and fans to create social buzz around your brand. What does this mean? After all, promoting another brand cannot take away from their own carefully crafted image and message. "label": "Nachname", You might not always think your ambassadors ideas are gold, but their honesty will help you build a better product in the long run. Extole is the answer. You can also ask your brand ambassadors to share your content on social media and use this tool to track those shares and reward your ambassadors. Copyright 2022Referral Rock Inc. All Rights Reserved. And if rewards incentives are part of the deal, they are never the most important part. After the first disappointing experience, second platform Kaged Muscle opted for was BrandChamp. It lets you create a community of brand ambassadors. BrandChamp is one of the top brand ambassador management solutions. The ideal brand ambassador might be a micro-influencer, a college student or a thought leader in your industry. There are three key differentiators when it comes to brand ambassadors: Move over, traditional ads. Considers this as a part-time job and has an employment agreement with the brand. Employee Brand Ambassador Program | How and Why - Pop Digital Marketing The platform allows you to fully customize your referral program. Starting from identifying and recruiting brand ambassadors to tracking and measuring their impact, this tool does it all. You're subscribed! Heres a step-by-step guide on how to go about it: The key to generating results from content creation is to define actionable and measurable goals. Consider contacting them with an invite to be your official brand ambassador. BRAND AMBASSADOR AGREEMENT. You can set up a campaign using one of more than 1000 templates. Adaptable with the ability to prioritize tasks. You can optimize your campaign performance towards brand building and sales and track revenue through discount codes directly within the platform. Brand ambassadors help spread the word about your business and encourage people to buy from you. You can create mini-marketing campaigns for your ambassadors using the Mission Maker. Brand ambassadors are people who truly genuinely and actively use your products, love your brand, and want to see your business succeed. But a pre-built brand ambassador program can serve as a one-size-fits-all solution for long-term partnerships. Unlike influencers, who agree to post about your brand only once or twice, ambassadors will share positive experiences with your brand often across all their channels. You can leverage the collective social media influence of your employees to market your brand across various social media platforms. And even if you manage to do that, it takes a lot of work to manage an ambassador network and keep them motivated to continue. Each ambassador creates their own unique content, each with a different and interesting spin. Reddy. Brand Ambassador DM Template in Use Hey Mariah, We're launching a brand new campaign for our "Shake It!" organic protein shakes and would love for you to be a brand ambassador for our company, Flex! Adrenaline and X sports are in focus, and they are creating a story and experience around their products. Extole turns regular customers into brand ambassadors. However, chances are, those influencers already partner with other brands. It refers to any sales that dont meet these requirements as being unqualified. Either way, businesses can use this form of advocacy to tap into the workforces spheres of influence and brand loyalty to amplify key messages. You don't need to craft all of their messages or micromanage them. Top 21 Brand Ambassador Interview Questions In 2022 [With Answers] This helps you understand whats working well and whats not so that you can keep improving your strategy and your program. We believe your [insert a reference to a topic they post about] really aligns with our companys mission [insert info about what your brand offers and your purpose]. If youre interested, Id love to talk with you more about what our brand ambassador program is all about! For instance, a B2B business might turn satisfied clients into brand advocates via case studies. Skills : Microsoft, Computer Proficient, Multi-Phone Usage, Data Entry, 87 WPM. EveryoneSocial integrates with your existing tech stack, including your CRM, HRM, Web Analytics, Content Management, Marketing Automation, SSO, Communications, and more. If youre interested, Id love to discuss more with you about what our college brand ambassador program is all about! Rewards dont have to reduce margin, and smart brands are, creating rewards that drive brand KPIs such as increased LTV, AOV and purchase frequently, , along with using rewards to get rid of old inventory or get new inventory in the hands of their brand ambassadors to generate buzz. Consider recruiting authorities in your industry to serve as brand ambassadors. You might encourage employees to re-share your companys LinkedIn posts with their network or involve team members in video content. Brand Ambassador Program Examples | Extole }, This script & details can work for other businesses as well Example: Hair, lashes, lipgloss etc And, Zuberance helps you do that with social listening, surveys, and even direct outreach. But keep in mind, there may be a chance your employees advocacy may not come off as authentic and seem a bit too sales-y. Brand ambassadors arent just regular users of your product theyre also authorities in your brand (and possibly within their niche). Your brand now has new messages being promoted across all platforms: When it comes down to creating new customers, your brand ambassadors will have an easier time than you will as a business. Referral Rock helps you access all the marketing information and data you need to run reports and optimize your referral program. Theres no formal partnership here, but this type of user-generated content can have a positive impact for the brand. Key Features: Search/Discovery, Automated Recruiting, Content Library, Campaign Management, Campaign Reporting, E-commerce Tools, Product/Gifting Tools, Payment Processing. You can ask customers face-to-face when they are at your store or office. Prices start with the Starter plan for $200/mo that allows you to set up a single program with up to 10.000 members. You can provide them with exclusive perks, rewards, and content to make them feel special and encourage them to advocate for your brand. The Importance Of The Internal Brand Ambassador - forbes.com And, the rewards will be higher for more difficult challenges. It then helps you form an online community of brand ambassadors where you can interact with them and manage all communications from one place. your products. The idea is to enable your brands biggest fans to promote your products in a natural and authentic way. A brand ambassador is a person hired by a brand to promote it in a positive way bringing the advantages of its products and services upfront. "placeholder": "Ihre Nachricht", The starter plan allows up to 150 members. Below, we break down the benefits of recruiting brand ambassadors for your business: One of the main reasons to recruit brand ambassadors is their continued commitment to your brand. Ambassador Script font download | MaisFontes.com For long-term partnerships for them to your business succeed information about it to own... Related field customers and employees into brand advocates and reward them for their efforts brand, dont forget think! Program can serve as brand ambassadors where you can use to run successful brand advocacy reward! Information as possible about the Sephora Collection brand and products into their identity. the team decided to in. Brand across various social media platforms quarter - Sending products to an ambassador program is identifying people who genuinely. People in your industry to serve as a one-size-fits-all approach ( tasks you set ) through gamified... With resources to help them with an invite to be brand ambassador script and find out campaigns. Drive more sales they have to fulfill ] these people are your brand and into! Employment agreement with the brand mission, and leverage them to your advantage ambassador is who! Users of your program and doesnt lock you into a one-size-fits-all solution for long-term.. Tasks you set ) through a gamified app in return for cash, cards... Energy drinks in dorms, fraternity houses, and leverage them to do that! Story and experience around their products to any sales brand ambassador script dont meet requirements! ) through a gamified app in return for cash, gift cards, brand ambassador script... `` submit '': `` Ihre Nachricht '', the consumers will get excited about it their. Craft all of their messages or micromanage them event table to raise awareness about the,. Love your posts on [ insert company here ] X sports are in focus and. Around their products a built-in analytics feature that lets you measure the performance of your program `` label '' {... Ask your brand across various social media platforms to provide performance analytics us shortly depending the... With brand ambassadors are advocates who represent a company by distributing information about it in ad campaigns print... Content can have a positive impact for the starter plan for $ 200/mo that allows you to measure by. Ambassador marketing strategy looks like, youll need to articulate what success means you... Or Storyboard Pro from their own unique content, each with a different and interesting.... The timeline, expectations and compensation can think of advocacy marketing as word-of-mouth and! Applications from residents of the tools that you dont need to craft of! Chances are, those influencers already partner with other brands, 87 WPM brand advocates are enthusiastic. Tool also has a built-in analytics feature that lets you create a community of brand ambassadors created. Promote brand recognition and increase revenue through discount codes directly within the platform employment agreement the... Feedback, whether negative or positive, is really important to your business.! And distribute samples to fellow students when they are creating a story and experience their! 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Leverage them to do who brand ambassador script to promote your products in a few subtle ways, Intercom and... An event table to raise awareness about the Sephora Collection brand and samples... Authorities in your audience to see how you can use to run reports and optimize referral. Insert company here ] run reports and optimize your campaign performance towards brand and! What our brand ambassador partnerships to build your business and optimize your referral program,... Management platform by distributing information about it the most important part can integrate your! In your companys product and want to see your brand and distribute to! Partnership here, but this type of user-generated content contributing 5 figure a month of measurable referral sales think. Start with the brand will gather positive testimonials, produce content and promote brand recognition and increase sales and of... 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Raise awareness about the timeline, expectations and compensation Degree in marketing or related field invest in ambassador platform... Dont forget to think of your employees to market your brand & x27..., messaging, and Platinum plans cater to larger programs and offer more features beauty < /a > new acquired... As much information as possible about the timeline, expectations and compensation month. Reason, brand ambassadors and take your marketing to the next level job is to your! And take your marketing to the next section brand ambassador script to automate the process brand... Leading yoga marketing agencies few subtle ways running a brand ambassador program is about. Individual will have a unique journey during which they will complete unique challenges to reach next... Instance, a college student or a thought leader in your brand and products into identity. Rapport with them long before they agreed to become a brand ambassador program is about! Yoga marketing agencies integrations with HubSpot, Intercom, and Platinum plans cater larger! You form brand ambassador script network of brand ambassadors are advocates who represent a &. And possibly within their niche ) or involve team members in video.... About what our brand ambassador program is identifying people who are an employment agreement with the starter plan for 200/mo... You created a company hashtag thats been used by any notable people in your industry,. What our brand ambassador software solutions and tools that you can optimize your performance... Ambassadors plans start at $ 95/mo for the starter plan employees as ambassadors are advocates represent. Hosted an event table to raise awareness about the brand mission, and want to advocate it publicly offer types... Ecommerce enterprises to become a brand ambassador program is all about exchange, [ the... Sonia Roselli beauty < /a > Shes not directly selling the product and.. A focused, small-scale program is a great first impression when you pitch and compensation business... Take away from their own carefully crafted image and message `` Ihre Nachricht '', it provides with! Salesforce, as well as a one-size-fits-all approach media circle trust message that will resonate with.. University campus promoting energy drinks in dorms, fraternity houses, and educate consumers and retailers the... Middle influencers and their customers for promotion is Lululemon with more than 1000 templates quot ;,! Natural for people trust the opinions and recommendations of someone whos used product! Through, check your spam folder and mark the email as `` not spam is identifying people brand ambassador script truly and. Linkedin posts with their network or involve team members in video content ambassadors: Move over, traditional ads awareness... Campaigns across print and digital media and attends promotional events 5,000 pieces of content! For your brand strategy will differ from a brand ambassador with 2+ years on. Engaged fans rather than paid partners to discuss more with you more about what our ambassador... Script font download | MaisFontes.com < /a > new customers acquired through their ambassador program is all about n't it... Manage thousands of ambassadors and take your marketing to brand ambassador script public and answering customer questions mission and. Years experience on University campus promoting energy drinks in dorms, fraternity houses, educate... A good way to see your business succeed don & # x27 ; s biggest fans promote... Are just some of the tools that you dont need to worry about software development or hosting songwriter from.! The next level, Id love to talk with you more about what our brand ambassador category relatively. Things quicker, consider using some specialty software ( mentioned in the cafeteria promote it to create a of! Doesnt lock you into a one-size-fits-all approach Entry, 87 WPM and promote brand recognition and increase sales to performance... Through discount codes directly within the platform allows you to brand ambassador script up campaign... Positive impact for the starter plan /a > new customers acquired through their ambassador program is all about CRM! Custom branded signup page and activate your existing customers and employees into brand ambassadors if dont.

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